Career Opportunity: Marketing Manager

Rock Solid Productions Inc.

Organization Description:
Rock Solid Productions Inc. is a leader in the sport of curling. Our endorsement by the World Curling Federation as its Official Development Partner and provider of its Official Iceless Curling Equipment is a testament to our expertise in the development of curling worldwide. As the leading global manufacturer and seller of iceless curling equipment, we create meaningful partnerships with companies, utilizing the Olympic sport of curling and strong marketing concepts to develop exciting and creative experiences that engage our clients’ target audiences.

Job Description:
The successful candidate will be responsible for overseeing all things marketing related at Rock Solid Productions. Being a relatively small team, this position requires a self-motivated, independent, and reliable candidate that is able to handle a wide variety of tasks. The position is home-based and preferably located in the GTA. Vehicle access is required for travel to meetings and events from time to time. National and international travel may also occur periodically. The position requires an outgoing and confident individual as interaction with clients and the public feature heavily.

The Marketing Manager (Sport) will be responsible for management of our overall marketing strategy, including:

Social Media
Content creation for all brands across multiple platforms including Facebook, Twitter, and Instagram
Community management
Continued development of strategy
Management of analytics
Development and implementation of paid advertising campaigns including strategy, creative, and copy
Support of the sales team with lead and traffic generation
Implementation and management of email marketing campaigns
Create content and automations
Provide analytics and ensure marketing always follows industry policies and best practices
Write and distribute quarterly newsletters including all company updates

Development of media releases, partner reports, print ads, and other marketing materials
Content editing of marketing materials and documents, including grant application copy
Deck/presentation building (sales and consulting)

Use Google Analytics to inform strategy and marketing decisions
Create Google Ads campaigns
Assist with site updates and content creation
Create blog posts (SEO knowledge is a bonus)
E-commerce experience is an asset

Are you in? We’re looking for a candidate with these skills and qualifications:
Energetic and enthusiastic
Strong communication skills
Ability to work independently
Excellent organization and time management skills
Google Suite proficient
Experience with a wide variety of digital marketing channels and tools
Passion for sport, and specifically the sport of curling is a large asset
Driver’s license and clean driving abstract
Degree in marketing, communications or similar
5-10 years experience in a similar role(s)

In return for your hard work, we will:
Pay you. In dollars. Salary TBD commensurate with experience.
Provide a fun-loving team and more passion than you’ll know what to do with.

Abbie Darnley – [email protected]